Pure Thread and Panchachuli ''POSES THE QUESTION''....

Last year Jill did a photo shoot of yoga poses mixed with fashion and asked the question...

What can we create that women would love that would combine the two?

So Jill wrapped a scarf around herself and did her practice with the art of the scarf.

News and photographs from our wonderful eco-stylist and friend Jill Heller

The above image is taken at Jill's studio and shows Kee Edwards, designer and founder of Loup Charmant from New York, posing in our Munsiyari Ivory cashmere stole.

Since launching her new website http://www.thepurethread.com/ Jill has been busy working with new designers ...and visiting London, where we met up at Eco Age last November. You can read all about Jill's news on her blog page at the above website...but in the meantime...here are some great new photos.

The Little Sling Company

www.thelittleslingcompany.com

Another one of our favourite companies is the Little Sling Company which has the most beautiful and luxurious range of baby slings available on the market today.

The above images are just some of the NZ lambs wool range available but a full range is available in many fabric choices on the website.

All the above items hand woven by Panchachuli Women Weavers.

The end of 2010 saw the launch of the fabulous KOZA website

http://www.koza.uk.com/

Koza offer a beautiful range of travel inspired accessories with an Indian flavour.

Based on the ancient book of the Mahabharata, the great epic poem of India, this inspired range of bags,stoles and shawls co-ordinate together to produce a stylish and matching set of travel items.

The pashmina shawls and stoles have been woven by the Panchachuli Women Weavers in India to produce an exclusive range for Koza, which double up as travel blankets or accessories when travelling.

http://www.koza.uk.com/panchachuli.php

You can read about the story behind the product and purchase the co-ordinated range by clicking the link at the above website.

Our New York Eco-fashion stylist Jill Heller has been busy with the launch of her new website and has been out and about doing radio interviews and blogging about new designers and trends, including Panchachuli.



You can read the latest information here:

http://thepurethread.wordpress.com/2010/08/03/the-story-of-panchachuli-people-product-and-planet/

http://bellapetite.com/petite-fashion-fall-and-2011-trends.html

Jill Heller www.thepurethread.com

THE ETHICAL FASHION SOURCE EXPO

The Ethical Fashion Source Expo, organised by Ethical Fashion Forum is the world's only annual industry trade show representing suppliers of ethical and fair trade fabrics, components, and manufacture to the fashion industry.

The event will take place alongside the RITE Conference in London on 6th October 2010, at Central Hall Westminster.

Panchachuli U.K. will be exhibiting our fabrics alongside other suppliers and manufacturers working to fair trade and and high ethical standards from all over the world - from small cooperatives changing lives in Uganda to mainstream manufacturers pioneering inspirational solutions to environmental challenges - and creating sustainable livelihoods for thousands of people.

www.ethicalfashionforum.com

"FASHION INSTITUTE OF TECHNOLOGY
New York City
Eco - Fashion:
Going Green


Theme of the exhibit:
Each stage of fashion production has environmental consequences. Designers who use, produce, promote ethical
sustainable products are working to diminish fashions harmful impact on the environment and their work
is being supported by conscientious consumers.


Our New York Eco - Fashion stylist, Jill Heller, is a passionate tastemaker and trendsetter with expertise in the designer and
contemporary fashion market. Having previously owned successful high end fashion boutiques in New York, she always
anticipates the waves of the future, both in fashion and in its greater context. As a fashion stylist, Jill aims to place more
and more sustainable fashion into the hearts and closets of her clients. She represents both the traditional side of fashion and
beauty and the renewed ethics around protecting our world, her eco - fashion selections reflect a new kind of thought process ---
clothing that is beautiful, that are made in a conscious way, and have long-term value. All of this is part of the story of eco-fashion.
In August 2010, Jill is launching her fashion stylist brand, PureThread, and we are delighted to have Jill introduce the PANCHACHULI
fall collection to her clients.
contact info: jill@jillheller.com."